FIX Dessert Chocolatier the creators of Dubai Chocolate win a Dubai-it Award
FIX Dessert Chocolatier has received a Dubai-it Award in the Projects in the Field of Business category, recognising its incredible journey from a homegrown idea to a global chocolate phenomenon HH Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai, Deputy Prime Minister, Minister of Defence and Chairman of the Dubai Executive […]

HH Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai, Deputy Prime Minister, Minister of Defence and Chairman of the Dubai Executive Council, unveiled the award for FIX Dessert Chocolatier in the Projects in the Field of Business category. The brand shot to international fame with its now-famous Dubai Chocolate bars, featuring fillings such as pistachio and crunchy knafeh which made the brand go viral. What started in a Dubai home kitchen with just three orders a week has grown into a global success, with demand reaching hundreds of orders per second. A post shared by Dubai-it Award | جائزة دبي الأفعال (@dubaiitaward) Also read: Sheikh Hamdan announces RTA as the first winner of the Dubai-it Awards 2026 FIX Dessert Chocolatier helped put Dubai Chocolate on the global map, with its unique creations taking social media by storm and inspiring chocolate lovers around the world. In just 15 months, the brand reached more than two million customers and sold over 6.5 million chocolate bars. Its products also generated billions of views online, helping turn Dubai Chocolate into a worldwide sensation. The Dubai-it Award celebrates the brand’s journey and its ability to turn a big idea into reality in record time, reflecting the spirit of Dubai’s own transformation into a global city.
More from Dubai

A new 18-hole golf course has just opened in Dubai
Dubai has a new golf destination to add to its list, and it comes with championship greens, practice facilities and beautiful views Emaar South Golf Club has officially opened, bringing a new 18-hole championship golf course to Dubai South, close to Al Maktoum International Airport. Designed by European Golf Design, the course stretches 7,278 yards […]

St. Regis Dubai The Palm is reopening soon – here’s what’s new
St. Regis Dubai The Palm, the luxury hotel is welcoming guests back after six months of renovations One of Palm Jumeirah’s best-known luxury hotels is getting ready to welcome guests back. St. Regis Dubai, The Palm will reopen on Sunday, November 1, 2026, following six months of refurbishment. The hotel closed in April to give […]

Baileys Dubai Chocolate flavour has officially landed in Dubai
Sponsored: The limited-edition Baileys Dubai Chocolate Flavour is available exclusively at African + Eastern in Dubai Mall, but only while stocks last Dubai chocolate fans, this one’s for you. The viral chocolate sensation has inspired a brand-new Baileys Dubai Chocolate Flavour, and it’s finally here. Launched on October 24, the limited-edition release is a global […]

8 great restaurants to celebrate Diwali in Dubai 2026
A Festival of Lights and a season of feasts The best part of any festivities is the feast that comes along with it – naturally. And when it comes to Indian festivals, it’s only the natural order of things to have a wide array of all sorts of delicacies. Mouthwatering chaats, starters with a kick, […]
